The Dental Laboratory Association of the State of New York – Serving New York, the Northeast and Beyond!
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SMILES Magazine Advertising

Summer 2007 Ad Size Single Issue Rate Four Issue Rate
Back Cover $1650 $1450
Inside Front Cover $1340 $1240
Inside Back Cover $1340 $1240
Full Page $1130 $1020
1/2 Page $830 $670
1/3 Page $540 $410
1/4 Page $380 $290
Business Card $260 $155

Distribution 2,800 labs in New York State - 4 Issues per year!
February, May, August/September, November

Publication date first week of the stated month - material close 15 days prior to publication month.

Ad Artwork Specifications

  • Full Page* 8.5” w x 11” h
  • Full Page Insert 7.5” w x 10” h
  • 1/2 Page Horizontal 7.5” w x 4.875” h
  • 1/2 Page Vertical 3.625” w x 10” h
  • 1/3 Page Horizontal 7.5” w x 3.25” h
  • 1/3 Page Vertical 2.333” w x 10” h
  • 1/4 Page Horizontal 7.5” w x 2.375” h
  • 1/4 Page Vertical 3.625” w x 4.875” h
  • Business Card 3.5” w x 2” h

*Add .125” on all sides if artwork bleeds off edge of page.
All advertising must be submitted as electronic art in PDF-X1A 300-400dpi CMYK format.
Files can also be provided in Quark Xpress 7.0 (include all linked files, fonts and printed proof).

DELANY Journal Rate Sheet - Advertising Rates 2006 Download DLANY SMILES - Advertising Rates 2008

DELANY Journal Rate Sheet - Advertising Rates 2006 Dental Tech Post

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